What we are
Decades of shopping expertise. Reimagined for social commerce.
We’re Patti Reilly and Donna Tarantino, and together we bring decades of experience from both sides of the shopping business.
Patti brings more than 20 years of live-selling experience, including 11 years as a QVC host, along with expertise in product storytelling, demonstration, media training, beauty, brand development, and connecting with consumers in real time.
Donna brings deep expertise in merchandising, product discovery, brand relationships, and the business behind successful shopping experiences.
Together, we help brands take the disciplines that made television shopping so powerful and translate them for today’s social-commerce consumer.
From identifying the right product and honing the story to pre-production, live presentation, and post-show strategy, we give brands something increasingly difficult to find: experienced people who know how to turn a product into a story people want to watch, understand, and buy.
The best of television shopping, reimagined for where consumers are shopping now.
Where We Broadcast
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TIKTOK
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YOUTUBE
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HOW IT WORKS
7 steps PROCESS
It starts with a conversation. Tell us about your brand, and if we’re a fit, we’ll build a simple plan to introduce it — live, authentically, and beautifully. No inventory for us to hold, no complicated contracts. Just your product, my voice, and an audience that trusts my word.
STEP 01
APPLY
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Tell us about your brand, your hero products, and what you're hoping to accomplish.
STEP 05
GO LIVE
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Your product meets the audience. We demonstrate, educate, answer questions, tell the story, and create an engaging shopping experience designed to move consumers from curiosity to confidence.
STEP 02
DISCOVERY CALL
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We get to know your brand, your customer, your goals, and what makes your product worth talking about.
STEP 06
POST-SHOW
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The opportunity doesn't end when the livestream does. Products can remain discoverable through show replays, Shop the Show, social content, and applicable affiliate links.
STEP 03
ONBOARDING
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Once we've determined we're a fit, we gather the product information, assets, samples, links, offers, and details needed to build the show.
STEP 07
DEBRIEF
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We review the show, discuss what resonated, look at available performance data, and identify opportunities to strengthen the next activation.
STEP 04
PRE-PRODUCTION
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This is where experience matters. We identify the strongest product stories, demonstrations, key selling points, objections, offers, and moments that will help bring your brand to life.
PARTNERSHIP OPTIONS
Different brands have different goals. Our partnerships are customized around your product, objectives, and the level of support you need.
FEATURED PARTNER
Our most integrated brand partnership.
Designed for brands looking for a larger presence and a more strategic collaboration, with expanded storytelling, visibility, and support before, during, and after the live experience.
Keep the appropriate inclusions.
*Custom pricing based on scope
SHOW PERFORMANCE
$XX,XXX
GMV
XX,XXX
Viewers
XXX%
Conversion
WE FOCUS ON
What we do best
We create the shopping experience. You remain the retailer.
You handle: inventory, transactions/order processing, fulfillment, shipping, returns, warranties, and customer service.
We handle: product storytelling, show development, pre-production, presentation, live engagement, and the consumer-facing shopping experience.