I’m Patti. As an experienced Live Selling Host and Brand Strategist, I am dedicated to helping you create & deliver a compelling multi-channel brand experience that activates customer engagement, accelerates sales, and stuns the competition.
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If you want to see breakthrough change in your business, I will help you think more strategically about the importance of branding and leveraging livestream shopping to drive visibility and growth.
The Selling Coach
Live video is the trust-building tool you never knew you needed. It has the potential to change everything for you and your business.
livestream
the future of retail
strategic growth channel
In a crowded marketplace where trust is the new consumer currency, it’s no longer enough to simply offer a great product or quality service. The key to success lies in your ability to go beyond the product or service you provide and get to know your audience on a more personal level. The interactive element of livestreaming provides a direct channel to engage with your audience in real time.
Combined with a compelling Brand Story, the connection you build through Livestream has the potential to foster a deeper relationship with your audience, expand brand awareness, and differentiate you from the competition.
The growth of the Livestream industry is unprecedented and is transforming online shopping as we know it. As both a budget-friendly and consumer-focused strategy, embracing Livestream Shopping is imperative if you want to future-proof your business.
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Livestreaming Statistics:
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Experts predict that the global live streaming industry is expected to reach $932 billion by 2028
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Viewers spend 8x longer watching live video than on-demand
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Enjoyment of video increased brand association by 139%
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Global social commerce market to reach $2.9 trillion by 2026
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Live videos get 10x more comments than regular videos and 3x longer watch time
optimize operations
Let's work together to build a bulletproof Livestream Selling Strategy that optimizes engagement, increases brand awareness, and accelerates sales!
The Power of Livestreaming
Brand Benefits:
Customer Benefits:
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Direct connection to your audience
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Bring products to life = reduce return rates.
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Increase web traffic
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Shortcut path-to-purchase = greater conversions
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Share your story, stand out from the competition
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Time & cost-efficient
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Worldwide audience potential
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Reduce distribution costs
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Helps build social proof with comments, shares, & likes
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Immediate feedback from audience = valuable consumer insight
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Boosts brand awareness
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Immediate access to information
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Entertaining
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Sense of community
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Personalized content
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Convenient
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Removes product-to-consumer barriers
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Frictionless shopping experience
create a value narrative
The Persuasive Selling Power of Story
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What story do I want my brand to tell?
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Who is my audience?
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What is my brand’s long-term goal?
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How adaptable and future-proof is my message?
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How do I differ from my competitors?
The power of brand storytelling as a relationship-building tool is undeniable. A well-crafted brand story extends beyond the "why" of your existence by focusing on painting a picture of success that resonates with the audience.
Whether you are launching a new business or product, or seeking to reinvigorate your existing brand, I can help you structure your brand story for maximum impact by creating a narrative that captivates & converts your dream customers and gives you a competitive advantage.